{"id":12172,"date":"2025-07-23T16:59:02","date_gmt":"2025-07-23T16:59:02","guid":{"rendered":"https:\/\/thegulfpress.com\/techjockey-commits-aed-1-million-to-uae-market-entry-aims-to-simplify-software-buying-for-middle-eastern-businesses\/"},"modified":"2025-07-24T18:44:11","modified_gmt":"2025-07-24T18:44:11","slug":"techjockey-commits-aed-1-million-to-uae-market-entry-aims-to-simplify-software-buying-for-middle-eastern-businesses","status":"publish","type":"post","link":"https:\/\/thegulfpress.com\/en\/techjockey-commits-aed-1-million-to-uae-market-entry-aims-to-simplify-software-buying-for-middle-eastern-businesses\/","title":{"rendered":"Techjockey Commits AED 1 Million to UAE Market Entry, Aims to Simplify Software Buying for Middle Eastern Businesses"},"content":{"rendered":"

India\u2019s leading B2B software marketplace expands footprint in the United Arab Emirates with localised pricing, customer support, and AI-powered buying experience<\/em><\/p>\n

Dubai, UAE \u2013 (ARAB NEWSWIRE<\/a>) \u2014 <\/strong>In a strategic move to strengthen its global footprint, Techjockey.com<\/strong>, India\u2019s largest B2B software discovery and eCommerce platform, has announced its official launch in the United Arab Emirates<\/strong>, backed by a planned investment of AED 1 million <\/strong>over the next 18 months. The expansion aims to accelerate software adoption among small and mid-sized businesses (SMBs) <\/strong>across the UAE and the broader Middle East region.<\/p>\n

Techjockey\u2019s UAE entry comes at a time when the country is positioning itself as a leader in the digital economy in the region. According to PwC, the UAE\u2019s digital economy is expected to contribute over AED 140 billion to GDP by 2031<\/strong>, with digital infrastructure, cloud platforms, and SaaS playing a central role.<\/p>\n

\u201cThe UAE has become a magnet for digital innovation, with SMEs actively looking for smarter technology tools to drive growth,\u201d said Akash Nangia, Co-Founder, Techjockey<\/strong>. \u201cOur AED 1 million investment signals a deep commitment to this market. We\u2019re here to make software discovery smarter, faster, and more accessible, backed by local teams, regional language support, and trusted buying guidance.\u201d<\/p>\n

The company plans to hire an experienced UAE-based team <\/strong>across sales, partnerships, and customer success within the next 12 months. It will also introduce localised pricing<\/strong>, customer support<\/strong>, and AI-driven software matchmaking <\/strong>to provide tailored recommendations for businesses in the region.<\/p>\n

\u201cSoftware buying is often an overwhelming and time-consuming task, especially for businesses without internal IT teams,\u201d said Arjun Mittal, Co-Founder, Techjockey<\/strong>. \u201cWe\u2019ve built a platform that simplifies this process end-to-end\u2014from need assessment and vendor comparison to purchase and onboarding.\u201d<\/p>\n

Techjockey aims to onboard 500+ regional software vendors and resellers <\/strong>by 2026, providing them with a scalable go-to-market channel that requires minimal upfront investment. The platform will also host verified user reviews and offer real-time consultations to help buyers cut through the clutter and select software that aligns with their business goals.<\/p>\n

According to IDC, 68% of SMBs in the Middle East cite difficulty in software procurement\u00a0<\/strong>due to a lack of standardised information, local support, and time to evaluate options.<\/p>\n

Techjockey seeks to fill this gap by offering a hybrid model that blends automation with human expertise.<\/p>\n

\u201cBy anchoring our operations in the UAE, we\u2019re not just entering a new market, we\u2019re contributing to a regional shift toward smarter digital adoption,\u201d Nangia added. \u201cWe are excited to be a catalyst for both local business growth and global vendor expansion in the Middle East.\u201d<\/p>\n

Techjockey UAE<\/u><\/a> operations will be headquartered in Dubai, with regional scaling planned across other GCC markets in the coming years.<\/p>\n

About Techjockey.com<\/strong><\/p>\n

Founded in 2017 by Akash Nangia and Arjun Mittal<\/strong>, Techjockey has built a thriving ecosystem that connects over 2 million global users <\/strong>with 21,000+ verified software solutions <\/strong>across 650+ categories<\/strong>. The platform collaborates with over 3,000 leading global vendors<\/strong>, including Microsoft, Adobe, AWS, Zoho, and Freshworks, enabling businesses to make informed software decisions in a fragmented and rapidly evolving digital landscape.<\/p>\n

Visit<\/strong> Techjockey<\/strong> UAE:<\/strong> https:\/\/www.techjockey.com\/ae\/<\/strong><\/a><\/p>\n

Media Contact
\n<\/strong>Deepro Ganguly
\nVice President \u2013 Marketing & Communications
\ndeepro.ganguly@techjockey.com<\/a>
\n+91 9818222176<\/p>\n

This press release is issued through Arab Newswire (www.arabnewswire.com<\/a>) \u2013 a newswire service for Arab World, Middle East and North Africa (MENA), and it is distributed by EmailWire\u2122\u00a0(www.emailwire.com<\/a>) \u2013 the global\u00a0newswire service that provides Press release distribution with guaranteed results\u2122<\/em><\/p>\n

source link<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

India\u2019s leading B2B software marketplace expands footprint in the United Arab Emirates with localised pricing, customer support, and AI-powered buying experience Dubai, UAE \u2013 (ARAB NEWSWIRE) \u2014 In a strategic…<\/p>\n","protected":false},"author":1,"featured_media":12169,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[3182,3183,1138,419,3184,100,3185,3186,69,3187],"class_list":["post-12172","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-middle-east-en","tag-akash-nangia","tag-b2b-software-marketplace","tag-co-founder","tag-market","tag-smbs","tag-software","tag-software-vendors","tag-techjockey","tag-uae","tag-uae-market"],"_links":{"self":[{"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/posts\/12172","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/comments?post=12172"}],"version-history":[{"count":1,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/posts\/12172\/revisions"}],"predecessor-version":[{"id":12183,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/posts\/12172\/revisions\/12183"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/media\/12169"}],"wp:attachment":[{"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/media?parent=12172"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/categories?post=12172"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thegulfpress.com\/en\/wp-json\/wp\/v2\/tags?post=12172"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}