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(ARAB NEWSWIRE<\/a>) \u2014 While most global automakers focus on expanding their models lineups and entering new markets, the relatively younger brand JETOUR has taken a different approach<\/u>. Having gained strong local recognition through rapid growth in the Middle East, JETOUR is now leveraging this reputation to drive its global layout. In 2025, JETOUR\u2019s global sales reached\u00a0622,590\u00a0units, a\u00a0year on year\u00a0increase of 9.5% and setting a new annual record. The brand now operates across more than 100 markets spanning the Middle East, Central and South America, Africa, Asia-Pacific, and Europe, with a sales and service network of over 2,000 outlets.\u00a0In just seven years, JETOUR\u2019s cumulative global sales have exceeded\u00a02.15\u00a0million units\u2014making it the only automotive brand worldwide to achieve such a milestone in such a short\u00a0period.<\/p>\n 80% Growth: <\/b><\/strong>The l<\/b><\/strong>everage effects influence the <\/b><\/strong>global market<\/b><\/strong><\/p>\n In 2025, JETOUR achieved sales of over 70,000 units\u00a0in the Middle East, representing a year-on-year surge of over\u00a080%. In SUV market, JETOUR\u2019s\u00a0share rose to 8.45%, ranking Top 3 overall and No.1 among Chinese brands. The X Series and T Series have secured a solid base in the family SUV and light off-road segments. Notably, the T Series ranks No.1 in the light off-road SUV segment in key markets\u00a0such as the UAE, Qatar, and Kuwait.<\/p>\n Meanwhile, JETOUR is pursuing an\u00a0upmarket\u00a0strategy. In November, the first G Series model\u2014the G700, was launched in the UAE. Positioned as a premium all-terrain SUV, it emphasizes\u00a0design, performance, and user experience, elevating \u00a0JETOUR\u2019s brand image in the Middle East. The G700 gained further prominence when Olympic marathon champion Sir Mo Farah became its first celebrity owner, enhancing both its visibility and symbolic value.<\/p>\n As local automotive professionals note: \u201cJETOUR\u2019s strong reputation in the Middle East acts as a powerful reference for other markets that could be an accelerator to effectively promote its global growth.\u201d<\/p>\n Product First, Identity Matters More<\/b><\/strong><\/p>\n \u201cProduct first\u201d is a widely held mantra in the auto industry, but JETOUR has added a critical nuance. While strong products are the key that unlocks new markets, it is brand identity and a distinct attitude that forge a genuine connection with people\u2014and that is where true consumer fascination lies.<\/p>\n With its clean lines and versatile capability, the light off-road\u00a0SUV design meets daily needs while mirroring the lifestyle of T Series drivers.\u00a0The T2 embodies\u00a0diverse energy and a spirit of free travel, while the\u00a0T1 represents lightness, independence, and urban adventure.\u00a0In this way,\u00a0JETOUR has transformed the light off-road\u00a0SUV into a canvas\u00a0for young users to express\u00a0their identity.<\/p>\n In 2025, JETOUR announced a global partnership with Alan Walker, collaborating to create the brand\u2019s first worldwide theme song and foster cross-border emotional connections.\u00a0At the G20 Summit in South Africa, the T2 was selected as an official vehicle. This strengthened JETOUR\u2019s global reputation. Capitalizing on this visibility, JETOUR also hosted its first\u00a0fan music festival in the region, earning widespread recognition.<\/p>\n In addition, JETOUR strategically engages a global audience through sports, partnering with historic African football club Al Ahly, sponsoring the FIFA Arab Cup in Qatar, and supporting football events in markets like Saudi Arabia, Chile, and Peru. Beyond football,\u00a0JETOUR also\u00a0backs\u00a0professional events including\u00a0Malaysia\u2019s national marathon and the UAE LIWA\u00a0Off-road Rally. These\u00a0initiatives\u00a0\u00a0expand the Travel+<\/sup>\u00a0lifestyle, tightly linking mobility with adventure, and help JETOUR build a growing community while elevating brand recognition. In the process,\u00a0JETOUR become more than transport\u2014it turns into social connectors, enabling shared experiences through travel and outdoor passion.<\/p>\n The key to lasting advantage is market-defining power, built on systemic strength<\/b><\/strong><\/p>\n For JETOUR, global success is built on systemic strength. The brand is building a robust worldwide service network\uff0cdeploying expert teams to key markets for long-term support\u00a0while expanding spare parts capacity globally. In the Middle East, JETOUR has established a 12,000m2<\/sup>\u00a0regional parts warehouse. By 2026, its\u00a0parts fulfillment rate is expected to reach 95%.<\/p>\n JETOUR\u2019s combination of robust products and reliable service has earned trust from both users and the industry. In 2025, JETOUR received\u00a0the Most Trusted Brand Award in Oman and the NADA Gold Award in South Africa\uff1bThe X70 Plus won Best Value 7-Seater SUV on Carlist.my and WapCar.my, while the T2 received the Autocosmos Recommended Model Award in Chile.\u00a0Further elevating its profile,\u00a0the flagship G700 won the Most Innovative Design Feature Award at the Turin Automotive Design Awards in Italy.<\/p>\n Guided by the philosophy \u201cIn somewhere, For somewhere, Be somewhere\u201d, JETOUR is committed to creating social value, as of embeds ESG into the brand. In markets such as\u00a0Saudi Arabia, Kazakhstan, and Angola, JETOUR focuses on children\u2019s welfare through initiatives like supporting\u00a0orphanages\u00a0and donating\u00a0to schools. In Qatar, it collaborated\u00a0with cancer associations to organize\u00a0public-health charity\u00a0drives, contributing to better community\u00a0healthcare. JETOUR also continues its partnership with the Cheetah Conservation Fund (CCF), sending teams to the Horn of Africa to support cheetah protection.\u00a0Through these actions, JETOUR not only fulfills its social responsibilities but also builds a brand that stands for care, involvement, and sustainable exploration.<\/p>\n Backed by an integrated and mature global ecosystem, JETOUR delivers value through its products, services, and brand.<\/p>\n Looking ahead, JETOUR remains committed to its\u00a0Travel+<\/sup>\u00a0strategy, strengthening product competitiveness and user trust worldwide. Building on\u00a0its\u00a0success in key markets like the Middle East, JETOUR will deepen local adaption, upgrade global service systems, and extend\u00a0the Travel+<\/sup>\u00a0lifestyle\u00a0into more user scenarios. Step by step, JETOUR is forging stronger bonds with global markets, connecting\u00a0cultures, and reshaping mobility experiences worldwide.<\/p>\n ###<\/p>\n This press release is issued through Arab Newswire (<\/em>www.arabnewswire.com<\/em><\/a>) \u2014 a press release distribution service for the Arab World, Middle East and North Africa (MENA).<\/em><\/p>\n<\/div>\n